Define your categories: The first step in the category management process is to define your product category.So, the following are six planogram steps you need to follow in order to boost your sales: More importantly, this ensures the right balance in stocking various category-wise products on shelves. Planograms are visual merchandising tools, which identify products for the target segment and help understand how the customer encounters those products on the store shelves to encourage them to purchase. But what about the process as a whole? How do you implement category management in your retail business? The answer is simple: you can give the customer the products they want, when they want them at a price that fits their needs by using planogram software. Let us say that, you know category management is worth doing. That is why category management plays a significant role in creating an enticing shopping experience that your customers will enjoy. It can, in turn, have a direct effect on the profit and ROI of your store. The shopping experience you give to your shoppers can influence their attitude and perception of your store.